In 2013 Babyface secured a distribution deal with E1 Music for the label.
In 1990, Babyface met Tracey Edmonds when she auditioned for the music video "Whip Appeal".
In October 2005, Babyface and Tracey finally announced that they were ending their marriage of thirteen years.
In 2007, Babyface began dating his backup dancer Nicole "Nikki" Pantenburg (former dancer and personal friend of Janet Jackson).
Blige, Tamia, Shola Ama, 3T, Sisqó, Dru Hill, Fall Out Boy, Céline Dion, Honeyz, Katharine Mc Phee, Mariah Carey, Vanessa L.
Williams, Chanté Moore, En Vogue, Kenny G, Kristinia De Barge, Lil Wayne, Japanese singer Ken Hirai, P!
Kenneth "Babyface" Edmonds (born April 10, 1959) is an American R&B musician, singersongwriter and record producer. He also performed in the group Manchild (which had a 1976 hit "Especially for You" with band member Daryl Simmons), as he was a guitarist for the band.
Edmonds later played with funk performer Bootsy Collins, who tagged him "Babyface" because of his cute face while he was still a teen.
In the late 1980s, he contributed to the creation of new jack swing, writing and producing music for the likes of Bobby Brown, Karyn White, Pebbles, Paula Abdul and Sheena Easton.
Edmonds founded his record label Soda Pop Records in 2009.
Since founding the label he has signed R&B icons K-Ci & Jo Jo, releasing their first album for the label entitled My Brother's Keeper.
In 1989, Edmonds co-founded La Face Records with Reid.
Three of the label's early artists TLC, Usher, and Toni Braxton were successful, the former becoming one of the best selling female groups in music history.